Vocabulary
8 key words for this lesson
COST
To have a particular price.
The Growth Plan costs $149 a month.
FEE
Money you pay for a specific service, often a one-time charge.
There is no setup fee — you only pay the monthly rate.
RATE
A fixed amount charged for something, usually per unit or time period.
If you pay annually, the monthly rate works out lower.
ANNUAL
Happening or paid once a year.
The annual plan saves you about $300 compared to paying monthly.
INVOICE
A document that shows how much a customer owes for a service.
We send an invoice at the start of each billing period.
QUOTE
A written estimate showing the price of a product or service.
I can send you a quote today with a full breakdown of costs.
CURRENCY
The type of money used in a particular country.
We bill in US dollars, but the invoice can show the amount in your currency.
SAVING
Money you do not have to spend; the difference between two prices.
Switching to annual billing gives you a saving of over $300 a year.
Phrases
6 phrases and their meanings
IT COSTS
Give the price of something directly and simply.
The Starter Plan costs $49 a month — it's our most affordable option.
THE RATE IS
State the price per unit or time period.
If you pay annually, the monthly rate is $124 instead of $149.
IT WORKS OUT AT
Explain the effective price after a discount or different billing period.
Annual billing works out at about $124 a month — a saving of $25.
WE CHARGE
Tell someone how you bill for a product or service.
We charge monthly by default, but you can switch to annual any time.
I CAN SEND YOU A QUOTE
Offer to provide a written price estimate for the customer.
I can send you a quote today with a full breakdown in your currency.
THERE IS NO
Tell a customer that a cost or restriction does not exist.
There is no setup fee and there is no contract — you can cancel any time.
Videos
Watch these terms used in context
Dialogue
Read the dialogue and hover the blue words for definitions
Riley
DanaLet me walk you through how our pricing works, Dana. The Starter Plan costs $49 a month.
And what does the Growth Plan cost?
The Growth Plan is $149 a month. But if you pay annually, the rate works out at about $124 a month.
That's a decent saving. Is there a setup fee?
No — there is no setup fee and no contract. The price you see is what you pay.
How do you charge — monthly or annually?
We charge monthly by default, but you can switch to annual billing at any time. We send an invoice at the start of each month.
Can I get a quote in writing before we decide?
Of course. I can send you a quote today. Which currency would you prefer — dollars or euros?
Euros would be easier for our accounts team.
No problem at all. I'll send a quote in euros within the hour.
Exercises
Complete all three exercises to see your final score
Matching
Click a word, then click its correct definition.
Click a word on the left, then its definition on the right.
Words
Definitions
Fill in the Blank
Drag the correct words from the word bank to complete each sentence.
Sentence 1
The Growth Plan— — —$149 a month.
Sentence 2
There is no setup— — —— you only pay the monthly rate.
Sentence 3
If you pay annually, the monthly— — —works out at $124.
Sentence 4
The— — —plan saves you about $300 compared to monthly billing.
Sentence 5
We send an— — —at the start of each billing period.
Sentence 6
I can send you a— — —today with a full breakdown of costs.
Sentence 7
We bill in US dollars, but we can show the price in your— — —.
Sentence 8
Annual billing gives you a— — —of over $300 a year.
Tip: Think about the meaning of each word and what makes sense in the sentence.
Multiple Choice
Choose the best answer for each question about the dialogue.
1.How much does the Growth Plan cost per month?
2.What is the monthly rate on the annual billing plan?
3.Is there a setup fee for Brightline?
4.How does Brightline charge by default?
5.What does Riley offer to send Dana?
6.Which currency does Dana prefer for the invoice?
7.What phrase does Riley use to explain the annual price?
8.When does Brightline send the invoice?
Group Activities
Role-play scenarios and discussion questions for group classes
🎯 Choose the Best Response
Work in groups. Read the customer's line, then discuss which response (A, B, or C) is best. Choose your answer together, then click to see if you were right — and why.
Customer says
“How much does it cost?”
Salesperson responds…
Customer says
“Is there a setup fee?”
Salesperson responds…
Customer says
“Can we pay monthly instead of annually?”
Salesperson responds…
Customer says
“Can I get the price in euros instead of dollars?”
Salesperson responds…
🔗 Customer Profile Match
Read the three customer profiles. As a group, match each customer to the plan that best fits their budget and needs. Try to use 'It costs…' and 'The rate is…' to explain your choices. Click 'Check Matches' to see if you were right.
Plans / Options
Starter Plan — $49/month
Basic project tracking and invoicing. Up to 5 users. Best for small teams or freelancers who need a simple, low-cost tool.
Growth Plan — $149/month
Deal tracking, customer management, and reporting. Up to 25 users. Best for growing teams that need to manage relationships and track results.
Enterprise Plan — Custom pricing
Unlimited users, custom integrations, dedicated account manager. Best for large companies that need a fully tailored solution.
Customers — which plan fits each one?
Felix
Felix runs a 4-person design studio. His monthly budget for software is very small. He needs basic project tracking but does not need reporting or customer management tools.
Mia
Mia manages a sales team of 20. She has a reasonable budget and needs deal tracking, monthly reports, and 24/7 support. She wants to pay monthly for now.
Alex
Alex is the CTO at a large company with 300 employees. Budget is flexible, and he needs a fully customised solution with dedicated support and a fixed annual rate.
✏️ Finish the Salesperson's Line
The salesperson's line has been cut off. As a group, discuss how you would finish it. Try to use 'It costs…', 'The rate is…', or 'It works out at…'. There is no single correct answer — compare your ideas, then click to see one possible answer.
Customer
“That seems like a lot to pay every month.”
Salesperson
“I understand. If you switch to annual billing, it works out at …”
Customer
“What exactly do I get for that price?”
Salesperson
“At $149 a month, you get …”
Customer
“We need to get internal approval before we commit to any cost.”
Salesperson
“That is completely fine. I can send you a formal quote today so you have …”
Customer
“Is the price the same for all team sizes?”
Salesperson
“The rate is the same regardless of how many users you have, as long as …”